- Fraud Prevention & Risk Mitigation: Financial institutions, insurance companies, and online marketplaces can use this location insight to verify the identity of users and prevent fraudulent activities. This includes ensuring compliance with regulations like AML/KYC, assessing risks, and enhancing security in peer-to-peer transactions.
- Service Verification & Accurate Billing: Utilities, e-commerce, and digital content delivery companies can leverage location data to verify service provisioning, ensure accurate billing, and prevent service theft. This also includes confirming that deliveries are made to the correct address, reducing discrepancies and fraud.
- Compliance & Customer Screening: Real estate companies and service providers can use location insights to ensure compliance with local laws, verify tenant residency, and screen users for legal and contractual requirements, improving trust and adherence to regulations.
- Location-Based Services: Enhancing location-based services by providing insights into the user’s most frequent location.
- Targeted Marketing: Enabling targeted marketing campaigns based on the user’s predominant location.
Most Frequent Location
API Description
The “Most Frequent Location” API verifies whether a mobile device is predominantly located in a specific area, determined by a postal code or a geographic circle. This location insight helps determine the user’s likely residence based on their most visited location, providing valuable data for location-based services or identity verification.
Use Cases
Benefits
- Enhanced Security & Fraud Prevention: Service providers reduce fraud and unauthorized access, ensuring transaction and service integrity. Users benefit from greater trust, knowing their identity and transactions are protected.
- Improved Accuracy & Efficiency: Service providers streamline operations, ensuring accurate service delivery, billing, and user verification, leading to fewer errors and better resource management.
- Regulatory Compliance & Transparency: Service providers simplify compliance with regulations, reducing risks of penalties. Users experience transparent and fair transactions, ensuring legal standards are met.
- Operational efficiency for the API customer (cost savings).
API Portfolio: Location Services
SubProject Wiki: N/a, Independent Sandbox, See API Wiki
(incl. how to meet the team)
API Wiki: Most Frequent Location
API Repository: Location Insights
API Repository Status: Sandbox
API Status: Release Candidate
API Version(s) and Release Date(s):
- v0.1.0 – (Jan 31, 2025), part of Fall24 meta release
API availability: Information which APIs are available in which country and network, and how to get access can be found on the GSMA public launch status page.